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Monthly Archive for: ‘October, 2016’

6 marketing trends at Webstock 2016

6 marketing trends on stage at Webstock 2016

When trying to figure out what the best people in digital marketing in Romania are working on, there is hardly a better place to go to than Webstock. The entire conference is a big opportunity to meet marketing professionals and to get inspired by their work and experiences.So, I’ve compiled a list of the main 6 marketing tips we learned about at the conference:1. Storytelling continues to drive the conversation.They might not have an important marketing background, but Webstock...
Cover Meet Magento 32

Will you meet Magento in Cluj this month?

If you are in eCommerce business, then you surely know what we are referring to when we say "Magento". At the end of this month, you can join hundred of participants at Meet Magento Romania, third edition. The event will take place on the 28th and 29th of October, at Grand Hotel Napoca in Cluj.On the stage you will find speakers from Banca Transilvania, Microsoft, Google, Evozon, Bluegento that will be presenting useful informations for the participants interested about the eCommerce...
Content Marketing or How to Sell Without Selling

Content marketing or how to sell without selling

TV Ads. Facebook Ads. Printed Ads. Billboards. Radio Ads. Youtube Ads. Ads ADS ADS everywhere. People are fed up. They simply can’t stand seeing, reading or hearing another ad. So, what can marketers do in order to sell their products or services in a way that doesn’t scream “Run while you still can! It’s an Ad!”? They can turn to content marketing, a way of selling without actually selling. Sounds paradoxical? Well, it makes more sense than you might think. Content marketing is...
Content Marketing

How content marketing really works – explained simply

Content Marketing may sound like a buzz phrase to you. Maybe you feel it doesn’t really mean something. Let me prove you’re wrong...with arguments, of course. Content Marketing is important to Online Marketing, just like radio shows and music are for radio advertising... even much more. Put it simply, content marketing is about using content in order to market a business, a product/service, a brand or a person.The most important thing to remember is that Content Marketing gives you...