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Cluj-Napoca | Romania
(0040) 751-879113
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Category Archive for: ‘First few words’

Loopaa Banner Articol Automation V1 790X330 17 01 2017

What No One Tells You about Marketing Automation

Marketing automation is one of the most talked about technology trends in the digital marketing field. And it’s worth the talk. Why? Let’s find out! Marketing automation (the tool and the strategy) is, indeed, a highly valuable instrument for marketing departments. It simplifies the lead nurturing process, provides real-time data of your campaigns and helps you automate the most time-consuming processes. As good as it sounds, this is not a plug and place solution. It’s not something...
email from a marketing manager

Email from a Marketing Director to a Marketing Agency

From: John, Marketing Director Subject: I need your advice Hi Călin, I heard that you are working in a marketing agency, and two years have already passed since you joined the agency. I am a Marketing Director in an IT start-up that is growing fast. I love what I do and we have a great team, but I feel I can do more. I want to help more companies to become better at Digital Marketing. I was thinking to join a Marketing Agency as you did, but I am not sure if is the right thing for...
Loopaa's partners

Your dedicated marketing agency

After roughly one year since I’ve started this agency, it’s time to take it at a new level. This spring, I’m restating Loopaa’s position as a marketing agency, and how to do it better than having besides me some great marketing professionals? I’m pleased to announce that Loopaa is getting stronger with 3 new partners which I’ve worked with during my experience over the past 8 years. 3 new partners, 3 main areas of expertise: strategy, creativity and digital...
brands of cluj

Most Beloved Brands

It seems that curiosity is one of our biggest ”flaws”. We were curious about which are the most beloved brands in our beloved city, Cluj-Napoca, and since there was nobody to shed light onto this matter, we took the matter into our own hands. That’s right! We’re conducting the first marketing research that analyzes the degree of affection that people from Cluj-Napoca develop towards local brands and the relationship that is established as a result of this. We want to determine...
lupa

We’re up and running!

We’re finally up and running. It took a while to get the site up because we’re all so busy! The team is very excited that the site’s all patched up and ready for launch. We hope you will enjoy your stay here, have fun around here and if you have any questions feel free to ask us. A few words about Loopaa We’re forward thinkers, we constantly push and strive to better ourselves and, through this, empower our clients. Even though our nature is very playful and our language fairly...
Victor Gavronschi event

Basics of Social Media

Although I can't consider myself a social media expert, the basic knowledge about this new (yeap, it's still new) way of communicating and engaging with customers, is a must-have for all marketers. Here are a few things that I consider to be important when engaging in the hazy world of social media: define consistency. For example, periodical posts can get you a certain required behaviour of your customers. It's also important to define your position when communicating. Find the right...
Victor Gavronschi speaker

A Message for Marketers

When I started working in marketing, almost 5 years ago, things were a bit blurry for me, considering what marketing really represents. In the beginning, it just meant promoting and nothing else. But in time, I've realized there's much more when dealing with marketing. As a marketer, you're facing challenges almost every day: promotions, strategies, price offers, ways to communicate, unsatisfied customers, plans, budgets, events and so on. Your mind must be prepared for a continuous search...
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