{"id":6967,"date":"2014-11-13T15:53:54","date_gmt":"2014-11-13T13:53:54","guid":{"rendered":"http:\/\/loopaa.ro\/?p=6967"},"modified":"2014-11-13T15:53:54","modified_gmt":"2014-11-13T13:53:54","slug":"marketing-community","status":"publish","type":"post","link":"https:\/\/loopaa.ro\/2021\/2014\/11\/13\/marketing-community\/","title":{"rendered":"The Marketing Community"},"content":{"rendered":"

Someone said: Two heads are better than one… The same principle applies to the core concept of Marketing Tribe, the local (for now) community of Marketers in Cluj-Napoca.
\nHave to admit that this project represents a lot to me personally as I\u2019ve organized the first edition in 2013. But why<\/em> is it so important? Why do we, marketers, need<\/em> a community?<\/p>\n

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Well, it\u2019s basically the same reason for which mankind has evolved… I know, it sounds so dramatic. However, through my experience (in Marketing at least), I\u2019ll tell you one thing: you can never achieve great results on your own. And when I say \u201egreat\u201d, I mean really taking it to the next level. Communities and\/or partnerships help us to evolve through the exchange of knowledge and resources.<\/p>\n

One vs. many<\/strong><\/p>\n

I myself am a self-taught individual… and it worked fine… till I hit rock bottom.
\nYes… literally I was doing everything as an \u201ein-house\u201d Marketing Specialist… and nothing. It\u2019s the hard truth but I tried to be a marketing strategist, online advertiser and graphic designer… all in one and at the same time. Believe me, it\u2019s almost impossible. \u00a0And it\u2019s fine not to be an expert in everything, especially due to the huge amount of information that bombards us everyday. It has become so easy to lose focus in business and throw your resources away.<\/p>\n

Of course that it doesn\u2019t mean that we don\u2019t need to have an overview. But nowadays, marketing is so complex and you need real specialists to get the right results.<\/p>\n

Let\u2019s get in review the main reasons for working with external partners for marketing activities:<\/p>\n