{"id":7942,"date":"2016-03-02T17:42:13","date_gmt":"2016-03-02T15:42:13","guid":{"rendered":"http:\/\/loopaa.ro\/?p=7942"},"modified":"2016-03-02T17:42:13","modified_gmt":"2016-03-02T15:42:13","slug":"mk4it-how-brand-loyalty-influences-customer-acquisition","status":"publish","type":"post","link":"https:\/\/loopaa.ro\/2021\/2016\/03\/02\/mk4it-how-brand-loyalty-influences-customer-acquisition\/","title":{"rendered":"MK4IT: How brand loyalty influences customer acquisition"},"content":{"rendered":"<p><span style=\"color: #000000;\">Brand engagement usually means brand loyalty and brand loyalty means brand acquisition. Right?<\/span><\/p>\n<p><span style=\"color: #000000;\">A marketer who conducts his\/her actions by the principle &#8220;loyal customers are worth up to 10 times as much as their first purchase&#8221; would give you a positive answer, but a true marketer takes into consideration the data.<\/span><\/p>\n<p><span style=\"color: #000000;\">A research study conducted in 2014 showed that Romanian&#8217;s brand loyalty is 60%, but this has little influence on their acquisition.<\/span><\/p>\n<p><span style=\"color: #000000;\">The question arising from that fact is: What has a greater influence on the acquisition decision of Romanian customers?<\/span><\/p>\n<p><span style=\"color: #000000;\">We invite you to see Tudor Galos&#8217; thoughts on the subject.\u00a0<\/span><\/p>\n<p><iframe title=\"How brand loyalty influences customer acquisition - Marketing 4 IT\" width=\"1100\" height=\"619\" src=\"https:\/\/www.youtube.com\/embed\/oFFRwYAIHjg?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Brand engagement usually means brand loyalty and brand loyalty means brand acquisition. Right? A marketer who conducts his\/her actions by [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":7939,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[155],"tags":[],"class_list":["post-7942","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing-4-it"],"_links":{"self":[{"href":"https:\/\/loopaa.ro\/2021\/wp-json\/wp\/v2\/posts\/7942","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/loopaa.ro\/2021\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/loopaa.ro\/2021\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/loopaa.ro\/2021\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/loopaa.ro\/2021\/wp-json\/wp\/v2\/comments?post=7942"}],"version-history":[{"count":0,"href":"https:\/\/loopaa.ro\/2021\/wp-json\/wp\/v2\/posts\/7942\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/loopaa.ro\/2021\/wp-json\/wp\/v2\/media\/7939"}],"wp:attachment":[{"href":"https:\/\/loopaa.ro\/2021\/wp-json\/wp\/v2\/media?parent=7942"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/loopaa.ro\/2021\/wp-json\/wp\/v2\/categories?post=7942"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/loopaa.ro\/2021\/wp-json\/wp\/v2\/tags?post=7942"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}