{"id":9587,"date":"2018-11-20T11:27:22","date_gmt":"2018-11-20T09:27:22","guid":{"rendered":"http:\/\/loopaa.ro\/?p=9587"},"modified":"2022-01-21T14:53:42","modified_gmt":"2022-01-21T14:53:42","slug":"2-horses-business-strategy","status":"publish","type":"post","link":"https:\/\/loopaa.ro\/2021\/2018\/11\/20\/2-horses-business-strategy\/","title":{"rendered":"The 2 horses business strategy"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"9587\" class=\"elementor elementor-9587\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-5fb83de5 elementor-section-boxed elementor-section-height-default elementor-section-height-default qodef-parallax-row-no qodef-content-aligment-left qodef-row-grid-no qodef-disabled-bg-image-bellow-no\" data-id=\"5fb83de5\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-22dcf53a\" data-id=\"22dcf53a\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ecbb423 elementor-widget elementor-widget-text-editor\" data-id=\"ecbb423\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"color: #000000;\">This article focuses on the importance of teamwork in defining or redefining your business strategy for the next years.<\/span><\/p><p><span style=\"color: #000000;\">There shouldn\u2019t be a significant difference between <strong>a Business Strategy\u00a0<\/strong>and a <strong>Marketing Strategy<\/strong> for 2019. The naming is irrelevant, yet <strong>the content is vital for the development of your company. <\/strong><\/span><\/p><p><span style=\"color: #000000;\">For this reason, we have invented a new concept which explains precisely how the ideal business\/marketing strategy should be like. We call it: the<strong> \u201c2 Horses Business Strategy\u201d<\/strong>. Why? Because the company and the agency must cover the entire process and exploit the opportunities <strong>together as partners<\/strong>.<\/span><\/p><p><span style=\"color: #000000;\">If any agency proposes you a business strategy devised independently, without requiring your input, we recommend you to stop right there and think twice. Do you think you really need a lengthy presentation full of theory, study cases and other standard prescriptions? Do you genuinely believe it could lead your business to success?<\/span><\/p><p><span style=\"color: #000000;\">Don\u2019t forget that the one <strong>WHO gives advice NEVER PAYS the consequences<\/strong>. But <strong>you<\/strong> will, for sure.<\/span><\/p><p><span style=\"color: #000000;\">Instead, we suggest you <strong>a WIN-WIN partnership with a Marketing Agency<\/strong>, in which both parts share the effort, time and responsibilities in order to achieve a common objective.<\/span><\/p><p><span style=\"color: #000000;\">Thus, find below the main arguments for a \u201c2 Horses Business Strategy\u201d and decide for yourself.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-c03586f elementor-section-boxed elementor-section-height-default elementor-section-height-default qodef-parallax-row-no qodef-content-aligment-left qodef-row-grid-no qodef-disabled-bg-image-bellow-no\" data-id=\"c03586f\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-d99d9a4\" data-id=\"d99d9a4\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-17077db elementor-section-boxed elementor-section-height-default elementor-section-height-default qodef-parallax-row-no qodef-content-aligment-left qodef-row-grid-no qodef-disabled-bg-image-bellow-no\" data-id=\"17077db\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-98e536e\" data-id=\"98e536e\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-54edf4f elementor-widget elementor-widget-heading\" data-id=\"54edf4f\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">THE BUSINESS<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-b7ca467\" data-id=\"b7ca467\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-181e706 elementor-widget elementor-widget-heading\" data-id=\"181e706\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">THE AGENCY<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-eb85e1e elementor-section-boxed elementor-section-height-default elementor-section-height-default qodef-parallax-row-no qodef-content-aligment-left qodef-row-grid-no qodef-disabled-bg-image-bellow-no\" data-id=\"eb85e1e\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-f49b858\" data-id=\"f49b858\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-25584e8 elementor-widget elementor-widget-image\" data-id=\"25584e8\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"804\" src=\"https:\/\/loopaa.ro\/2021\/wp-content\/uploads\/2018\/11\/Loopaa_2-Horses-Strategy_8_11_2018_Articol_1-cal-1-1-1024x804.png\" class=\"attachment-large size-large wp-image-9581\" alt=\"business strategy marketing strategy\" srcset=\"https:\/\/loopaa.ro\/2021\/wp-content\/uploads\/2018\/11\/Loopaa_2-Horses-Strategy_8_11_2018_Articol_1-cal-1-1-1024x804.png 1024w, https:\/\/loopaa.ro\/2021\/wp-content\/uploads\/2018\/11\/Loopaa_2-Horses-Strategy_8_11_2018_Articol_1-cal-1-1-300x236.png 300w, https:\/\/loopaa.ro\/2021\/wp-content\/uploads\/2018\/11\/Loopaa_2-Horses-Strategy_8_11_2018_Articol_1-cal-1-1-768x603.png 768w, https:\/\/loopaa.ro\/2021\/wp-content\/uploads\/2018\/11\/Loopaa_2-Horses-Strategy_8_11_2018_Articol_1-cal-1-1-1536x1206.png 1536w, https:\/\/loopaa.ro\/2021\/wp-content\/uploads\/2018\/11\/Loopaa_2-Horses-Strategy_8_11_2018_Articol_1-cal-1-1.png 1751w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-95217b1\" data-id=\"95217b1\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-da998cb elementor-widget elementor-widget-image\" data-id=\"da998cb\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1024\" height=\"811\" src=\"https:\/\/loopaa.ro\/2021\/wp-content\/uploads\/2018\/11\/Loopaa_2-Horses-Strategy_8_11_2018_Articol_2-cai-1-1-1024x811.png\" class=\"attachment-large size-large wp-image-9591\" alt=\"marketing strategy business strategy\" srcset=\"https:\/\/loopaa.ro\/2021\/wp-content\/uploads\/2018\/11\/Loopaa_2-Horses-Strategy_8_11_2018_Articol_2-cai-1-1-1024x811.png 1024w, https:\/\/loopaa.ro\/2021\/wp-content\/uploads\/2018\/11\/Loopaa_2-Horses-Strategy_8_11_2018_Articol_2-cai-1-1-300x237.png 300w, https:\/\/loopaa.ro\/2021\/wp-content\/uploads\/2018\/11\/Loopaa_2-Horses-Strategy_8_11_2018_Articol_2-cai-1-1-768x608.png 768w, https:\/\/loopaa.ro\/2021\/wp-content\/uploads\/2018\/11\/Loopaa_2-Horses-Strategy_8_11_2018_Articol_2-cai-1-1-1536x1216.png 1536w, https:\/\/loopaa.ro\/2021\/wp-content\/uploads\/2018\/11\/Loopaa_2-Horses-Strategy_8_11_2018_Articol_2-cai-1-1.png 1737w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-5f466b2 elementor-section-boxed elementor-section-height-default elementor-section-height-default qodef-parallax-row-no qodef-content-aligment-left qodef-row-grid-no qodef-disabled-bg-image-bellow-no\" data-id=\"5f466b2\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-9e2d4db\" data-id=\"9e2d4db\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-48cb876 elementor-widget elementor-widget-heading\" data-id=\"48cb876\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Internal &amp; External Analysis<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-5b41dae elementor-section-boxed elementor-section-height-default elementor-section-height-default qodef-parallax-row-no qodef-content-aligment-left qodef-row-grid-no qodef-disabled-bg-image-bellow-no\" data-id=\"5b41dae\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-a50d056\" data-id=\"a50d056\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8ed2eee elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"8ed2eee\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-4495acd elementor-section-boxed elementor-section-height-default elementor-section-height-default qodef-parallax-row-no qodef-content-aligment-left qodef-row-grid-no qodef-disabled-bg-image-bellow-no\" data-id=\"4495acd\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-59ca4d2\" data-id=\"59ca4d2\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-34370e5 elementor-section-boxed elementor-section-height-default elementor-section-height-default qodef-parallax-row-no qodef-content-aligment-left qodef-row-grid-no qodef-disabled-bg-image-bellow-no\" data-id=\"34370e5\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-1803fee\" data-id=\"1803fee\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-238fb47 elementor-widget elementor-widget-text-editor\" data-id=\"238fb47\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>You know best your company\u2019s situation, market and competition, products and customers.<\/p><p><strong>Give:<\/strong>\u00a0Share the experience<\/p><p>and performance measurement system with the Agency, after signing an\u00a0<strong>NDA agreement<\/strong>.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-04665a5\" data-id=\"04665a5\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e577dd8 elementor-widget elementor-widget-text-editor\" data-id=\"e577dd8\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>The Agency objectively analyzes the added value and the competition\u2019s communication vs. your communication. Very often, the Agency is also better at identifying new opportunities.<\/p><p><strong>Get:\u00a0<\/strong>The agency will make sure it really\u00a0<strong>understands your business<\/strong>\u00a0before providing solutions.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-76f8365 elementor-section-boxed elementor-section-height-default elementor-section-height-default qodef-parallax-row-no qodef-content-aligment-left qodef-row-grid-no qodef-disabled-bg-image-bellow-no\" data-id=\"76f8365\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-4768a71\" data-id=\"4768a71\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7e44440 elementor-widget elementor-widget-heading\" data-id=\"7e44440\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Targeting &amp; Positioning\n<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-1239e75 elementor-section-boxed elementor-section-height-default elementor-section-height-default qodef-parallax-row-no qodef-content-aligment-left qodef-row-grid-no qodef-disabled-bg-image-bellow-no\" data-id=\"1239e75\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-7a3fb02\" data-id=\"7a3fb02\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-242bebe elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"242bebe\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-562a83b elementor-section-boxed elementor-section-height-default elementor-section-height-default qodef-parallax-row-no qodef-content-aligment-left qodef-row-grid-no qodef-disabled-bg-image-bellow-no\" data-id=\"562a83b\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-8258738\" data-id=\"8258738\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-a5d0aa6 elementor-section-boxed elementor-section-height-default elementor-section-height-default qodef-parallax-row-no qodef-content-aligment-left qodef-row-grid-no qodef-disabled-bg-image-bellow-no\" data-id=\"a5d0aa6\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-3dc3de3\" data-id=\"3dc3de3\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f012ded elementor-widget elementor-widget-text-editor\" data-id=\"f012ded\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>You know best your customers and your focus may remain only on channels and messages but keep in mind that\u00a0<strong>segmentation and positioning<\/strong>\u00a0are very important.<\/p><p><strong>Give:<\/strong>\u00a0Invests time in\u00a0<strong>working together with the Agency<\/strong>\u00a0to set a clear positioning from the start, which will\u00a0<strong>save a lot of time and money<\/strong>, as well as avoid unnecessary errors.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-6515835\" data-id=\"6515835\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-b350224 elementor-widget elementor-widget-text-editor\" data-id=\"b350224\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"color: #000000;\">The Agency knows how to create a clear positioning,\u00a0<strong>establish the most efficient sales channels<\/strong>\u00a0and divide the audience by types of customers.<\/span><\/p><p><span style=\"color: #000000;\"><strong>Get:\u00a0<\/strong>You will receive a\u00a0<strong>coherent communication plan<\/strong>\u00a0which is the only way (besides pure luck) to achieve the objectives you\u2019ve set.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-68e1a24 elementor-section-boxed elementor-section-height-default elementor-section-height-default qodef-parallax-row-no qodef-content-aligment-left qodef-row-grid-no qodef-disabled-bg-image-bellow-no\" data-id=\"68e1a24\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-0a03670\" data-id=\"0a03670\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-0a26fe1 elementor-widget elementor-widget-heading\" data-id=\"0a26fe1\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Strategic directions<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-c6cfb58 elementor-section-boxed elementor-section-height-default elementor-section-height-default qodef-parallax-row-no qodef-content-aligment-left qodef-row-grid-no qodef-disabled-bg-image-bellow-no\" data-id=\"c6cfb58\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-a538fed\" data-id=\"a538fed\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5afaa51 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"5afaa51\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3938382 elementor-section-boxed elementor-section-height-default elementor-section-height-default qodef-parallax-row-no qodef-content-aligment-left qodef-row-grid-no qodef-disabled-bg-image-bellow-no\" data-id=\"3938382\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-f13bcc5\" data-id=\"f13bcc5\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-096d3a3 elementor-section-boxed elementor-section-height-default elementor-section-height-default qodef-parallax-row-no qodef-content-aligment-left qodef-row-grid-no qodef-disabled-bg-image-bellow-no\" data-id=\"096d3a3\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-4694597\" data-id=\"4694597\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f48cad7 elementor-widget elementor-widget-text-editor\" data-id=\"f48cad7\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"color: #000000;\"><strong>Defining (or redefining) strategic directions<\/strong>\u00a0is the most important milestone in strategy elaboration.<\/span><\/p><p><span style=\"color: #000000;\"><strong>Give<\/strong>: Allow a communication expert to provide help with focusing on what\u2019s important and efficient<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-cf374cf\" data-id=\"cf374cf\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9badc54 elementor-widget elementor-widget-text-editor\" data-id=\"9badc54\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"color: #000000;\">The Agency lives by the rule that\u00a0<strong>strategic directions<\/strong>\u00a0have an important role in achieving an upgraded business way of thinking and a better understanding of the goals.<\/span><\/p><p><span style=\"color: #000000;\"><strong>Get:\u00a0<\/strong>Very often you\u2019ll discover\u00a0<strong>new perspectives and new business potential<\/strong>\u00a0when working side by side with the Agency<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-8571d03 elementor-section-boxed elementor-section-height-default elementor-section-height-default qodef-parallax-row-no qodef-content-aligment-left qodef-row-grid-no qodef-disabled-bg-image-bellow-no\" data-id=\"8571d03\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-4dd13f2\" data-id=\"4dd13f2\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-bce5183 elementor-widget elementor-widget-heading\" data-id=\"bce5183\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Budgets<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-b582d7c elementor-section-boxed elementor-section-height-default elementor-section-height-default qodef-parallax-row-no qodef-content-aligment-left qodef-row-grid-no qodef-disabled-bg-image-bellow-no\" data-id=\"b582d7c\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-35fcda7\" data-id=\"35fcda7\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-10494b1 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"10494b1\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-b511101 elementor-section-boxed elementor-section-height-default elementor-section-height-default qodef-parallax-row-no qodef-content-aligment-left qodef-row-grid-no qodef-disabled-bg-image-bellow-no\" data-id=\"b511101\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-3582ab7\" data-id=\"3582ab7\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-603362d elementor-section-boxed elementor-section-height-default elementor-section-height-default qodef-parallax-row-no qodef-content-aligment-left qodef-row-grid-no qodef-disabled-bg-image-bellow-no\" data-id=\"603362d\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-dbafe71\" data-id=\"dbafe71\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3b9e730 elementor-widget elementor-widget-text-editor\" data-id=\"3b9e730\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"color: #000000;\">The business manager has a strategic role in\u00a0<a style=\"color: #000000;\" href=\"https:\/\/loopaa.ro\/marketing-budget-headache\/?utm_source=website&amp;utm_medium=article&amp;utm_campaign=2-horses-strategy\"><strong>defining the budgets<\/strong><\/a>\u00a0and making sure these will not block initiatives, and that the strategy can and will be implemented with the best results.<\/span><\/p><p><span style=\"color: #000000;\"><strong>Give: Resources<\/strong>\u00a0for creativity.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-32f687a\" data-id=\"32f687a\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9a8aef2 elementor-widget elementor-widget-text-editor\" data-id=\"9a8aef2\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"color: #000000;\">Working with an Agency on the budgets means constant cooperation and a\u00a0<strong>double check of each step<\/strong>.<\/span><\/p><p><span style=\"color: #000000;\"><strong>Get:\u00a0<\/strong>The Agency will\u00a0<strong>evaluate the chances<\/strong>\u00a0and might relocate budgets across marketing actions according to the strategic role of each campaign.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-dc34803 elementor-section-boxed elementor-section-height-default elementor-section-height-default qodef-parallax-row-no qodef-content-aligment-left qodef-row-grid-no qodef-disabled-bg-image-bellow-no\" data-id=\"dc34803\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-f8073ed\" data-id=\"f8073ed\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ccbba5c elementor-widget elementor-widget-heading\" data-id=\"ccbba5c\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Actions, timeline and responsibilities<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-59f8ce8 elementor-section-boxed elementor-section-height-default elementor-section-height-default qodef-parallax-row-no qodef-content-aligment-left qodef-row-grid-no qodef-disabled-bg-image-bellow-no\" data-id=\"59f8ce8\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-01062f2\" data-id=\"01062f2\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-cb40384 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"cb40384\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-975bcd6 elementor-section-boxed elementor-section-height-default elementor-section-height-default qodef-parallax-row-no qodef-content-aligment-left qodef-row-grid-no qodef-disabled-bg-image-bellow-no\" data-id=\"975bcd6\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-487abfe\" data-id=\"487abfe\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-7225422 elementor-section-boxed elementor-section-height-default elementor-section-height-default qodef-parallax-row-no qodef-content-aligment-left qodef-row-grid-no qodef-disabled-bg-image-bellow-no\" data-id=\"7225422\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-333ad61\" data-id=\"333ad61\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-25ce5cc elementor-widget elementor-widget-text-editor\" data-id=\"25ce5cc\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"color: #000000;\">Saying yes or no to most of the strategy\u2019s action plan,\u00a0<strong>putting things in balance<\/strong>, estimating and asking for clarifications.<\/span><\/p><p><span style=\"color: #000000;\"><strong>Give:\u00a0<\/strong>This is not the time to wait and see, but to\u00a0<strong>get involved<\/strong>. The results could be amazing!<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-4ecebeb\" data-id=\"4ecebeb\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-869c6dd elementor-widget elementor-widget-text-editor\" data-id=\"869c6dd\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"color: #000000;\">Together you will structure, measure, present, estimate, simulate, calculate, elaborate on ideas, give examples and\u00a0<strong>decide together<\/strong>\u00a0with the management what matters most.<\/span><\/p><p><span style=\"color: #000000;\"><strong>Get:\u00a0<\/strong>The Agency will get to work and constantly keep an eye out for\u00a0<strong>potential improvements<\/strong>\u00a0to the plan.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-ce7affa elementor-section-boxed elementor-section-height-default elementor-section-height-default qodef-parallax-row-no qodef-content-aligment-left qodef-row-grid-no qodef-disabled-bg-image-bellow-no\" data-id=\"ce7affa\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-a8ff64d\" data-id=\"a8ff64d\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e3cd3b0 elementor-widget elementor-widget-text-editor\" data-id=\"e3cd3b0\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"vc_row wpb_row vc_row-fluid\"><div class=\"wpb_column vc_column_container vc_col-sm-12\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"wpb_text_column wpb_content_element \"><div class=\"wpb_wrapper\"><p><span style=\"color: #000000;\">We\u2019re pretty sure that now you know what we mean by the \u201c2 Horses Business Strategy\u201d. So,\u00a0<strong>what\u2019s next?<\/strong><\/span><\/p><\/div><\/div><\/div><\/div><\/div><\/div>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-c1ecb42 elementor-section-boxed elementor-section-height-default elementor-section-height-default qodef-parallax-row-no qodef-content-aligment-left qodef-row-grid-no qodef-disabled-bg-image-bellow-no\" data-id=\"c1ecb42\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-a1546d0\" data-id=\"a1546d0\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ff04771 elementor-widget elementor-widget-text-editor\" data-id=\"ff04771\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h5><span style=\"color: #ffffff;\"><strong>Implement together<\/strong><\/span><\/h5><p><span style=\"color: #ffffff;\"><strong>If both parts invested so much in getting to know each other<\/strong><\/span><\/p><p><span style=\"color: #ffffff;\"><strong>it\u2019s a pity not to actually implement the plan.<\/strong><\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-76d5971 elementor-section-boxed elementor-section-height-default elementor-section-height-default qodef-parallax-row-no qodef-content-aligment-left qodef-row-grid-no qodef-disabled-bg-image-bellow-no\" data-id=\"76d5971\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-f43bad8\" data-id=\"f43bad8\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-55e829a elementor-widget elementor-widget-text-editor\" data-id=\"55e829a\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"color: #000000;\">If you feel that your business could embrace the \u201c2 Horses Business Strategy\u201d, then expect for\u00a0<strong>the agency to sweat next to you<\/strong>\u00a0during the implementation process. Your agency should be part of your team, and not an external supplier, as well as\u00a0<strong>100% accountable for their actions<\/strong>. Bearing this in mind, you\u2019ll most likely enjoy a successful journey together.<\/span><\/p><p><span style=\"color: #000000;\">Last but not least, below you can find several\u00a0<strong>examples of misunderstanding the \u201c2 Horses Business Strategy\u201d<\/strong>. Make sure you\u2019ll not find yourself in one of these situations. It\u2019s for everyone\u2019s sake.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-7e41dd9 elementor-section-boxed elementor-section-height-default elementor-section-height-default qodef-parallax-row-no qodef-content-aligment-left qodef-row-grid-no qodef-disabled-bg-image-bellow-no\" data-id=\"7e41dd9\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-50a89b6\" data-id=\"50a89b6\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5261d60 elementor-widget elementor-widget-image\" data-id=\"5261d60\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"237\" height=\"171\" src=\"https:\/\/loopaa.ro\/2021\/wp-content\/uploads\/2018\/11\/lemnee.jpg\" class=\"attachment-large size-large wp-image-9621\" alt=\"company strategy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-519164f\" data-id=\"519164f\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-849830e elementor-widget elementor-widget-image\" data-id=\"849830e\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"243\" height=\"176\" src=\"https:\/\/loopaa.ro\/2021\/wp-content\/uploads\/2018\/11\/2-cai-2.jpg\" class=\"attachment-large size-large wp-image-9600\" alt=\"business strategy plan\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-04ac440\" data-id=\"04ac440\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9d2b660 elementor-widget elementor-widget-image\" data-id=\"9d2b660\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"237\" height=\"181\" src=\"https:\/\/loopaa.ro\/2021\/wp-content\/uploads\/2018\/11\/2-cai....jpg\" class=\"attachment-large size-large wp-image-9601\" alt=\"business plan strategy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-389ca96 elementor-section-boxed elementor-section-height-default elementor-section-height-default qodef-parallax-row-no qodef-content-aligment-left qodef-row-grid-no qodef-disabled-bg-image-bellow-no\" data-id=\"389ca96\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-864a4b2\" data-id=\"864a4b2\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ece00ea elementor-widget elementor-widget-text-editor\" data-id=\"ece00ea\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"wpb_text_column wpb_content_element \"><div class=\"wpb_wrapper\"><p><span style=\"color: #000000;\">Loopaa Marcom, Your dedicated Marketing Agency<\/span><\/p><p><span style=\"color: #000000;\">By Adrian Abrudan, Senior Partner<\/span><\/p><\/div><\/div>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-21f1342 elementor-section-boxed elementor-section-height-default elementor-section-height-default qodef-parallax-row-no qodef-content-aligment-left qodef-row-grid-no qodef-disabled-bg-image-bellow-no\" data-id=\"21f1342\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-7f304ea\" data-id=\"7f304ea\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1224689 elementor-widget elementor-widget-text-editor\" data-id=\"1224689\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p style=\"text-align: center;\"><span style=\"color: #000000;\">Do you want to plan your marketing strategy?<\/span><\/p><p style=\"text-align: center;\"><span style=\"color: #000000;\"><strong>Fill in the form below if you want our help:<\/strong><\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-67e733f elementor-section-boxed elementor-section-height-default elementor-section-height-default qodef-parallax-row-no qodef-content-aligment-left qodef-row-grid-no qodef-disabled-bg-image-bellow-no\" data-id=\"67e733f\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-783a256\" data-id=\"783a256\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-dfb6798 elementor-widget elementor-widget-html\" data-id=\"dfb6798\" data-element_type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<span style=\"color: #000000;\"><script type=\"text\/javascript\" defer src=\"\/\/www.123formbuilder.com\/embed\/3969633.js\" data-role=\"form\" data-default-width=\"650px\"><\/script><\/span>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>This article focuses on the importance of teamwork in defining or redefining your business strategy for the next years. There [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":9603,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[48,90],"tags":[206,135,147],"class_list":["post-9587","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-first-few-words","category-strategy-research","tag-business-strategy","tag-marketing-strategy","tag-strategy"],"_links":{"self":[{"href":"https:\/\/loopaa.ro\/2021\/wp-json\/wp\/v2\/posts\/9587","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/loopaa.ro\/2021\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/loopaa.ro\/2021\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/loopaa.ro\/2021\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/loopaa.ro\/2021\/wp-json\/wp\/v2\/comments?post=9587"}],"version-history":[{"count":6,"href":"https:\/\/loopaa.ro\/2021\/wp-json\/wp\/v2\/posts\/9587\/revisions"}],"predecessor-version":[{"id":9922,"href":"https:\/\/loopaa.ro\/2021\/wp-json\/wp\/v2\/posts\/9587\/revisions\/9922"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/loopaa.ro\/2021\/wp-json\/wp\/v2\/media\/9603"}],"wp:attachment":[{"href":"https:\/\/loopaa.ro\/2021\/wp-json\/wp\/v2\/media?parent=9587"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/loopaa.ro\/2021\/wp-json\/wp\/v2\/categories?post=9587"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/loopaa.ro\/2021\/wp-json\/wp\/v2\/tags?post=9587"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}