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Cover Automotive Booths

Round-up of the events’ season

A very busy season of events is now entering a well deserved holiday. At least till autumn. Loopaa has been active in this field by helping major automotive companies to enhance their presence at professional events throughout Europe. Here's a short summary of the booths made by Loopaa this year:   1. Denso We've stood by Denso's side for the second year now. Though we've used the same booth design as last year, visitors highly appreciated Denso's presence as it...
The Ultimate Marketer

How to become The Ultimate Marketer

Do you want to become The Ultimate Marketer? If you are reading this article either you are just curios or just very competitive. To be the best in your field is not an easy task and not for everybody. Are you up to the challenge? Michael Jordan is the most competitive athlete I know. Since he was a boy he would always compete against his brother or any other bigger boys that would challenge him to a pick-up game. Even in his enshrinement speech at the basketball hall of fame he thanked...
hastags

How to master the art of hashtagging your online content to perfection

The kids use them, the teens use them, even tech savvy seniors use them, so why shouldn’t you take advantage of them in order to make sure your company’s messages, campaigns or news pieces reach the most of their intended audience? I’m talking, of course, of hashtags, the trend that changed the world of online communication! Although perceived as an informal means of communication, hashtags can be a powerful tool to master, through which you can ensure the success of your online...
10 Reasons to work in a Marketing Agency

10 Reasons to work in a Marketing Agency

Eric Schmidt, former CEO of Google, gave the following career advice to Sheryl Sandberg, one of the first employees of Google that later on became the COO of Facebook: "Get on a rocket ship. When companies are growing quickly and they are having a lot of impact, careers take care of themselves. And when companies aren’t growing quickly or their missions don’t matter as much, that’s when stagnation and politics come in. If you’re offered a seat on a rocket ship, don’t ask what seat....
MotulGo Activation Campaign

Start your motorcycle engines for an activation campaign

Black leather jeans and funky jackets, this was the official uniform at SMAEB, the biggest Romanian expo show dedicated to motorcycle fans. Riders, free spirits, families, couples, friends and rivals, all meet here to see the latest rides and accessories they can buy. How can you get noticed when you compete for attention and you are a new brand, present at SMAEB? This was the question we asked ourselves when we started working at the concept for the event booth for MotulGo.ro, the...
The Mechanism Of Loopaa

The mechanism of our marketing work

Every time we meet a new customer, a question pops out at the very beginning of our discussions: How is Loopaa working? What's our approach on a marketing/ communication project? And this is the main subject of this blog post in order for you to get to understand us better. No hidden doors, no secrets... it's a matter of aligning expectations and work procedures. And a big part of a successful business relationship between an agency and a customer is how you start.   Here's a...
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