Employer branding marketing strategy for the win! – How does marketing strategy work for IT companies?
Strategy. Marketing Strategy. That thin line between doing something great and knowing why and how you will do it, as
THE EVENT BRANDING KIT: Why you should have it NOW.
Thinking about your upcoming events this spring? Stop thinking, start acting. We present to you the product of the season:
6 reasons why a brand manual is the stepping stone of any company
“I can do without one!”, “Why waste time and money on that?”, “I know my company and that’s all I
Face to face with the creative team – insights on the development of a brand manual
The creative Loopies, the ones that usually hide their pretty faces behind huge desktops, decided to step out of their protective environment. On Thursday, 24th of November, some of them gathered all their will and went to get acquainted with the students of the College of Political, Administrative and Communication Sciences. Thrilled to meet the future designers, but a bit anxious about the encounter with so many knowledge seekers, three members of the creative department stepped on stage and shared part of their knowledge.
To Brand or not to Brand. How Can Branding Make or Break a Company
Unless you live on Mars or in another galaxy, there’s no way you haven’t heard of branding. After all, it’s
What branding is and what it’s made of
There is an almost infinite number of companies on the market, each of them fighting for supremacy. It’s like a